Check this out. I don't care how drunk we get. I'm not selling it. That's not what I'm...
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Arthur: Check this out.
[picks up 3 bottles of whiskey]
Thelonious 'Monk' Ellison: I don't care how drunk we get. I'm not selling it.
Arthur: That's not what I'm doing. Johnnie Walker Red. 24 bucks. johnnie Walker Black. 50 bucks. Johnnie Walker Blue. One hundred and sixty dollars. See the metaphor?
Thelonious 'Monk' Ellison: No.
Arthur: These are all made by the same company. The red is shit. The black is less shit. The blue is good. But fewer people buy the blue because it's expensive. And at the end of the day, most people just want to get drunk. For most of your career, your books have been blue. They're good, complex. But they're not popular because most people wnat something easy. Now, for the first time, ever, you've written a red book. It's simple, prurient... it's not great literature, but it satisfies an urge. And that's valuable. What I'm trying to illustrate is that... just because you do red, doesn't mean you can't also do blue. You can do it all. Like Johnnie Walker. In fact, you got Johnnie Walker beat because, you don't even have to put your real name on it.
Thelonious 'Monk' Ellison: [takes off glasses, head in his hands] Shesus. Do we drink now?
[picks up 3 bottles of whiskey]
Thelonious 'Monk' Ellison: I don't care how drunk we get. I'm not selling it.
Arthur: That's not what I'm doing. Johnnie Walker Red. 24 bucks. johnnie Walker Black. 50 bucks. Johnnie Walker Blue. One hundred and sixty dollars. See the metaphor?
Thelonious 'Monk' Ellison: No.
Arthur: These are all made by the same company. The red is shit. The black is less shit. The blue is good. But fewer people buy the blue because it's expensive. And at the end of the day, most people just want to get drunk. For most of your career, your books have been blue. They're good, complex. But they're not popular because most people wnat something easy. Now, for the first time, ever, you've written a red book. It's simple, prurient... it's not great literature, but it satisfies an urge. And that's valuable. What I'm trying to illustrate is that... just because you do red, doesn't mean you can't also do blue. You can do it all. Like Johnnie Walker. In fact, you got Johnnie Walker beat because, you don't even have to put your real name on it.
Thelonious 'Monk' Ellison: [takes off glasses, head in his hands] Shesus. Do we drink now?
Full Transcript
00:00:01.000 --> 00:00:01.917
Check this out
00:00:06.999 --> 00:00:08.257
I don't care how drunk we get I'm not selling it
00:00:08.034 --> 00:00:09.633
That's not what I'm doing
00:00:12.178 --> 00:00:14.847
Johnnie Walker Red 24 bucks
00:00:14.093 --> 00:00:17.183
Johnnie Walker Black 50 bucks
00:00:18.999 --> 00:00:19.518
Johnnie Walker Blue
00:00:20.644 --> 00:00:22.646
160
00:00:22.073 --> 00:00:23.731
You see the metaphor
00:00:25.149 --> 00:00:26.358
No
00:00:26.442 --> 00:00:28.861
These are all made by the same company
00:00:28.944 --> 00:00:31.405
The Red is shit the Black is less shit
00:00:31.489 --> 00:00:33.157
the Blue is good
00:00:33.024 --> 00:00:35.993
But fewer people buy the blue because it's expensive
00:00:36.998 --> 00:00:37.203
And at the end of the day
00:00:37.286 --> 00:00:38.454
most people just want to get drunk
00:00:40.414 --> 00:00:42.583
For most of your career your books have been Blue
00:00:43.292 --> 00:00:45.461
They're good complex
00:00:46.212 --> 00:00:47.463
But they're not popular
00:00:47.546 --> 00:00:50.008
because most people want something easy
00:00:50.883 --> 00:00:55.997
Now for the first time ever you've written a Red book
00:00:55.179 --> 00:00:56.472
It's simple prurient
00:00:56.555 --> 00:00:58.002
It's not great literature but
00:00:59.006 --> 00:01:00.893
satisfies an urge
00:01:02.728 --> 00:01:04.001
And that's valuable
00:01:04.073 --> 00:01:06.069
What I'm trying to illustrate is that
00:01:06.774 --> 00:01:08.818
just because you do Red
00:01:08.901 --> 00:01:11.999
doesn't mean you can't also do Blue
00:01:11.779 --> 00:01:12.078
You can do it all
00:01:13.001 --> 00:01:15.241
Like Johnnie Walker
00:01:15.324 --> 00:01:17.091
In fact you got Johnnie Walker beat because
00:01:17.999 --> 00:01:19.001
you don't even have to put your real name on it
00:01:26.961 --> 00:01:28.212
Jesus
00:01:29.839 --> 00:01:31.173
Do we drink now
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Movie Summary
A novelist who's fed up with the establishment profiting from Black entertainment uses a pen name to write a book that propels him into the heart of the hypocrisy and madness he claims to disdain.
