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Dominic Cummings:
It's not rocket science, it's simple. There are three types of voter. Those certain to vote to exit, that's one third. Well, they're in the bag, so ignore them. Those certain to vote to stay, that's another third, and we can't touch them so fuck 'em. The last third: "I would like to leave, but I'm worried about what the effect will be to jobs and living standards". *These* are the only people that we need to care about. And trust me, the others will be after exactly the same bunch. [cut to Vote Remain offices] Craig Oliver:
Now, these are who will decide the result. The "Hearts versus Heads" and the "Disengaged Middle". 34% of the electorate
It's not rocket science, it's simple. There are three types of voter. Those certain to vote to exit, that's one third. Well, they're in the bag, so ignore them. Those certain to vote to stay, that's another third, and we can't touch them so fuck 'em. The last third: "I would like to leave, but I'm worried about what the effect will be to jobs and living standards". *These* are the only people that we need to care about. And trust me, the others will be after exactly the same bunch. [cut to Vote Remain offices] Craig Oliver:
Now, these are who will decide the result. The "Hearts versus Heads" and the "Disengaged Middle". 34% of the electorate
Full Transcript
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It's not rocket science it's simple There are three types of voter
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Those certain to vote to exit that's one third
00:00:07.709 --> 00:00:09.167
they're in the bag so ignore them
00:00:09.025 --> 00:00:11.875
those certain to stay that's another third
00:00:11.958 --> 00:00:13.542
we can't touch them so fuck 'em
00:00:13.625 --> 00:00:15.833
The last third I would like to leave
00:00:15.916 --> 00:00:19.125
but I'm worried about what the effect will be to jobs and living standards
00:00:19.208 --> 00:00:21.584
These are the only people that we need to care about
00:00:21.667 --> 00:00:24.833
And trust me the others will be after exactly the same bunch
00:00:24.916 --> 00:00:27.025
Now these are who will decide the result
00:00:27.333 --> 00:00:30.333
The Hearts versus Heads and the Disengaged Middle
00:00:30.417 --> 00:00:31.875
Thirty four percent of the electorate
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Movie Summary
Political strategist Dominic Cummings leads a popular but controversial campaign to convince British voters to leave the European Union from 2015 up until the present day.

