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[narrator] The question is, why is a tobacco company investing

The question is,why is a tobacco company investing in these so called "reduced risk"...

Broken • S01E02 • 2019

[narrator] The question is,
why is a tobacco company investing in these so called "reduced risk" products when there is still a lot of money
to be made from regular cigarettes? The answer, it seems, lies in one key ingredient
common to all their products: nicotine. [Serge] Nicotine is actually not
the source of smokers' disease

Full Transcript

00:00:01.000 --> 00:00:03.919

[narrator] The question is, why is a tobacco company investing

00:00:04.001 --> 00:00:06.755

in these so called "reduced risk" products

00:00:06.839 --> 00:00:10.843

when there is still a lot of money to be made from regular cigarettes?

00:00:13.554 --> 00:00:14.972

The answer, it seems,

00:00:15.055 --> 00:00:18.476

lies in one key ingredient common to all their products:

00:00:18.851 --> 00:00:19.894

nicotine.

00:00:21.228 --> 00:00:24.356

[Serge] Nicotine is actually not the source of smokers' disease.

Duration

24 seconds

Views

17

Timestamp in Movie

00:21:58

Uploaded

Jun 17, 2025

Season

1

Episode

2

Genres

Production

Zero Point Zero

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Movie Summary

Influencer hype and marketing create conditions where counterfeit makeup thrives, teens become addicted to vaping, disposable furniture kills, and corporations use of single use plastics are the stories told in this 4 part series.