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But it also had wider implications because it meant that companies
like Cambridge Analytica, who claimed that they could alter
the way people behaved by priming, might just be exploiting
the hysteria and the suspicion. The truth was that you might be
able to keep millions of people in a state of constant
anxiety online by bombarding them with memes... ..but you couldn't
alter underneath - what they thought
and what they believed
like Cambridge Analytica, who claimed that they could alter
the way people behaved by priming, might just be exploiting
the hysteria and the suspicion. The truth was that you might be
able to keep millions of people in a state of constant
anxiety online by bombarding them with memes... ..but you couldn't
alter underneath - what they thought
and what they believed
Full Transcript
00:00:01.000 --> 00:00:03.052
But it also had wider implications
00:00:03.052 --> 00:00:06.076
because it meant that companies
like Cambridge Analytica,
00:00:06.076 --> 00:00:11.000
who claimed that they could alter
the way people behaved by priming,
00:00:11.000 --> 00:00:14.096
might just be exploiting
the hysteria and the suspicion.
00:00:17.076 --> 00:00:21.052
The truth was that you might be
able to keep millions of people
00:00:21.052 --> 00:00:24.052
in a state of constant
anxiety online
00:00:24.052 --> 00:00:26.076
by bombarding them with memes...
00:00:27.076 --> 00:00:30.024
..but you couldn't
alter underneath -
00:00:30.024 --> 00:00:33.024
what they thought
and what they believed.
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Movie Summary
Love, power, money, ghosts of empire, conspiracies, artificial intelligence and You. An emotional history of the modern world by Adam Curtis.