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And if you think about it,
in the '80s, that's when you suddenly
had the emergence, also, of light beers,
and light beers were marketed not
just to women, but to men. And so it became acceptable
for men to drink reduced-calorie drinks
in the '80s, that's when you suddenly
had the emergence, also, of light beers,
and light beers were marketed not
just to women, but to men. And so it became acceptable
for men to drink reduced-calorie drinks
Full Transcript
00:00:01.000 --> 00:00:02.368
And if you think about it,
in the '80s,
00:00:02.401 --> 00:00:04.837
that's when you suddenly
had the emergence, also,
00:00:04.871 --> 00:00:07.024
of light beers,
and light beers
00:00:07.273 --> 00:00:09.242
were marketed not
just to women, but to men.
00:00:09.275 --> 00:00:13.212
And so it became acceptable
for men to drink
00:00:13.246 --> 00:00:15.214
reduced-calorie drinks.
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Movie Summary
A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
