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By the end of 1983
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Cola Wars

By the end of 1983, Diet Coke was thewithin a year, it replaced 7UP as the number...

By the end of 1983, Diet Coke was the
number-one-selling diet soda. But even more impressive:
within a year, it replaced 7UP as the number three
overall soft drink in the United States. For us,
it wasn't good enough just to be the number one
diet soft drink

Full Transcript

00:00:01.000 --> 00:00:02.935
By the end of 1983,
00:00:02.968 --> 00:00:06.105
Diet Coke was the number-one-selling diet soda.
00:00:06.138 --> 00:00:07.906
But even more impressive: within a year,
00:00:07.094 --> 00:00:09.708
it replaced 7UP
00:00:09.742 --> 00:00:11.944
as the number three overall soft drink
00:00:11.977 --> 00:00:13.979
in the United States.
00:00:14.013 --> 00:00:15.848
For us, it wasn't good enough
00:00:15.881 --> 00:00:18.001
just to be the number one diet soft drink.
Duration
18 seconds
Views
39
Timestamp in Movie
00:24:04
Uploaded
Jun 14, 2025
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.