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Coke and Pepsi pretty much let down the guard
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Cola Wars

Coke and Pepsi pretty muchlet down the guard, and they no longerwere just gonna be sort of...

Coke and Pepsi pretty much
let down the guard, and they no longer
were just gonna be sort of dignified
with each other

Full Transcript

00:00:01.000 --> 00:00:05.237
Coke and Pepsi pretty much let down the guard,
00:00:05.271 --> 00:00:06.472
and they no longer were just gonna be
00:00:06.506 --> 00:00:08.107
sort of dignified with each other.
Duration
8 seconds
Views
16
Timestamp in Movie
00:47:31
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
They were actually going to kind of - Cola Wars 00:04
They were actually going to kind of
The war between Coke and Pepsi - Cola Wars 00:15
The war between Coke and Pepsi
Here we go. You ready? - Cola Wars 00:05
Here we go. You ready?
I don't even have to taste the other one. - Cola Wars 00:04
I don't even have to taste the other one.
♪ Open up ♪ - Cola Wars 00:14
♪ Open up ♪
And so, yeah, Coke drinkers were Coke drinkers, - Cola Wars 00:07
And so, yeah, Coke drinkers were Coke drinkers,
I didn't know any Coke people. - Cola Wars 00:05
I didn't know any Coke people.
In fact, I'm surprised we didn't just divide the country - Cola Wars 00:09
In fact, I'm surprised we didn't just divide the c...
It is interesting that once you know, - Cola Wars 00:05
It is interesting that once you know,
But when you don't know, - Cola Wars 00:05
But when you don't know,
I almost want to say it's the same thing, - Cola Wars 00:04
I almost want to say it's the same thing,
Wow. That's interesting. - Cola Wars 00:04
Wow. That's interesting.
What you had was carbonated, flavored sugar water. - Cola Wars 00:07
What you had was carbonated, flavored sugar water.
Had Coke and Pepsi never been invented, - Cola Wars 00:07
Had Coke and Pepsi never been invented,
These were unessential products. - Cola Wars 00:14
These were unessential products.
By this time you had Pepsi fully ensconced - Cola Wars 00:19
By this time you had Pepsi fully ensconced
At the peak of Coca-Cola's - Cola Wars 00:33
At the peak of Coca-Cola's
So they went into crisis mode. - Cola Wars 00:06
So they went into crisis mode.
The top brass at Coca-Cola needed someone - Cola Wars 00:15
The top brass at Coca-Cola needed someone
Sergio Zyman was one of those rare individuals - Cola Wars 00:08
Sergio Zyman was one of those rare individuals