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In 1985
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Cola Wars

In 1985, Pepsi and Coke would takethe cola wars through the stratosphere,each vying for...

In 1985, Pepsi and Coke would take
the cola wars through the stratosphere,
each vying for the claim of first soda in space. Apparently, Pepsi had been
talking to NASA about the possibility
at some point of being the first to have
their soda pop in space

Full Transcript

00:00:01.000 --> 00:00:02.869
In 1985,
00:00:02.902 --> 00:00:04.771
Pepsi and Coke would take the cola wars
00:00:04.804 --> 00:00:07.106
through the stratosphere, each vying for the claim
00:00:07.014 --> 00:00:10.001
of first soda in space.
00:00:10.109 --> 00:00:12.045
Apparently, Pepsi had been talking to NASA
00:00:12.999 --> 00:00:14.247
about the possibility at some point
00:00:14.028 --> 00:00:17.717
of being the first to have their soda pop in space.
Duration
18 seconds
Views
42
Timestamp in Movie
00:41:26
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
And suddenly Coke was the one going to space, - Cola Wars 00:13
And suddenly Coke was the one going to space,
I think this is an indication of how serious - Cola Wars 00:10
I think this is an indication of how serious
The challenger always thinks he should be getting - Cola Wars 00:11
The challenger always thinks he should be getting
At a news conference yesterday, - Cola Wars 00:15
At a news conference yesterday,
If they want to taste... their tasters, - Cola Wars 00:05
If they want to taste... their tasters,
They said that Coca-Cola's zero-gravity container - Cola Wars 00:08
They said that Coca-Cola's zero-gravity container
As Commander Gordon Fullerton said, - Cola Wars 00:12
As Commander Gordon Fullerton said,
What a wonderful idea, Helen, to serve Coca-Cola at home. - Cola Wars 00:04
What a wonderful idea, Helen, to serve Coca-Cola at home.
While Pepsi dedicated - Cola Wars 00:13
While Pepsi dedicated
Coca-Cola as a brand and the imagery, - Cola Wars 00:28
Coca-Cola as a brand and the imagery,
They would come to Coca-Cola. - Cola Wars 00:19
They would come to Coca-Cola.
Roger was on a plane and he was watching a movie, - Cola Wars 00:20
Roger was on a plane and he was watching a movie,
For Pepsi, the big breakthrough - Cola Wars 00:15
For Pepsi, the big breakthrough
So when Michael J. Fox was in "Back to the Future" - Cola Wars 00:08
So when Michael J. Fox was in "Back to the Future"
That movie kind of opened everyone's eyes - Cola Wars 00:16
That movie kind of opened everyone's eyes
Yeah, I think it was a deliberate strategy - Cola Wars 00:11
Yeah, I think it was a deliberate strategy
Not only were the cola wars - Cola Wars 00:12
Not only were the cola wars
Now remember, you're going back before television. - Cola Wars 00:04
Now remember, you're going back before television.
There was this sort of renaissance - Cola Wars 00:09
There was this sort of renaissance
I mean, "Spaceship" was a commercial - Cola Wars 00:07
I mean, "Spaceship" was a commercial