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One of the first signs
that something was amiss was this press conference
where journalists were basically asking
sort of probing questions about why they would do this, why they would
change the brand. To what extent are you
introducing this product to meet the Pepsi Challenge?
that something was amiss was this press conference
where journalists were basically asking
sort of probing questions about why they would do this, why they would
change the brand. To what extent are you
introducing this product to meet the Pepsi Challenge?
Full Transcript
00:00:01.000 --> 00:00:04.036
One of the first signs
that something was amiss
00:00:04.007 --> 00:00:08.374
was this press conference
where journalists
00:00:08.407 --> 00:00:11.011
were basically asking
sort of probing questions
00:00:11.143 --> 00:00:13.045
about why they would do this,
00:00:13.001 --> 00:00:14.048
why they would
change the brand.
00:00:14.513 --> 00:00:17.149
To what extent are you
introducing this product
00:00:17.183 --> 00:00:19.952
to meet the Pepsi Challenge?
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Movie Summary
A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
