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So the question before us is
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Cola Wars

So the question before us is, can the authorof "The Cola Wars" tell the differencebetween...

So the question before us is, can the author
of "The Cola Wars" tell the difference
between Coke and Pepsi?

Full Transcript

00:00:01.000 --> 00:00:03.735
So the question before us is,
00:00:03.768 --> 00:00:06.205
can the author of "The Cola Wars"
00:00:06.238 --> 00:00:09.991
tell the difference between Coke and Pepsi?
Duration
9 seconds
Views
27
Timestamp in Movie
00:05:39
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
I doubt it very much, but I'll give it a shot. - Cola Wars 00:04
I doubt it very much, but I'll give it a shot.
It's... listening to these guys talk about beverages, - Cola Wars 00:08
It's... listening to these guys talk about beverages,
On a sip test basis, - Cola Wars 00:05
On a sip test basis,
And on a sip basis, - Cola Wars 00:05
And on a sip basis,
Pepsi took this and used it to their advantage. - Cola Wars 00:05
Pepsi took this and used it to their advantage.
All across this country, - Cola Wars 00:21
All across this country,
Even thought it was one a one- or two-point advantage, - Cola Wars 00:11
Even thought it was one a one- or two-point advantage,
By the end of the 1970s, - Cola Wars 00:17
By the end of the 1970s,
I obviously grew up drinking Coca-Cola. - Cola Wars 00:05
I obviously grew up drinking Coca-Cola.
My mother's not spinning in her grave. - Cola Wars 00:04
My mother's not spinning in her grave.
The Pepsi Challenge was like - Cola Wars 00:05
The Pepsi Challenge was like
Again, that's just not the way you did business. - Cola Wars 00:04
Again, that's just not the way you did business.
You didn't call attention to the other person's product, - Cola Wars 00:08
You didn't call attention to the other person's pr...
They said, "This is unfair advertising." - Cola Wars 00:13
They said, "This is unfair advertising."
And I'm looking for the Coke drinker - Cola Wars 00:05
And I'm looking for the Coke drinker
So Bill Cosby, at the time, of course, was Mr. Wholesome. - Cola Wars 00:05
So Bill Cosby, at the time, of course, was Mr. Wholesome.
Family man wearing the funny sweaters, - Cola Wars 00:07
Family man wearing the funny sweaters,
He was put into service to be Coke's great defender. - Cola Wars 00:07
He was put into service to be Coke's great defender.
I remember the Bill Cosby ads, - Cola Wars 00:05
I remember the Bill Cosby ads,
Every advertisement that Coke launched - Cola Wars 00:08
Every advertisement that Coke launched