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That was the newsmaker
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Cola Wars

That was the newsmaker, was how much money wehad paid Michael Jackson

That was the newsmaker, was how much money we
had paid Michael Jackson

Full Transcript

00:00:01.000 --> 00:00:03.102
That was the newsmaker,
00:00:03.135 --> 00:00:04.604
was how much money we had paid Michael Jackson.
Duration
5 seconds
Views
27
Timestamp in Movie
00:31:26
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
Of course, in the development of the campaign, - Cola Wars 00:11
Of course, in the development of the campaign,
And Michael basically said, - Cola Wars 00:14
And Michael basically said,
He's singing Pepsi lyrics - Cola Wars 00:05
He's singing Pepsi lyrics
And that's what powered the two commercials that we shot. - Cola Wars 00:04
And that's what powered the two commercials that we sho...
One on the back lot at Universal Studios - Cola Wars 00:07
One on the back lot at Universal Studios
The first take involved the choreography - Cola Wars 00:14
The first take involved the choreography
And his choreography was that he would come down the steps, - Cola Wars 00:15
And his choreography was that he would come down the steps,
The final take, Michael had been asked - Cola Wars 00:09
The final take, Michael had been asked
Rock star Michael Jackson was injured tonight in Los Angeles. - Cola Wars 00:04
Rock star Michael Jackson was injured tonight in Los Angeles...
Jackson was rushed to the hospital last night - Cola Wars 00:08
Jackson was rushed to the hospital last night
So the director wanted just one more take, - Cola Wars 00:05
So the director wanted just one more take,
It was, how can this happen to the greatest performer today? - Cola Wars 00:06
It was, how can this happen to the greatest performer today?
He didn't know he was on fire. - Cola Wars 00:08
He didn't know he was on fire.
Girls started crying, - Cola Wars 00:05
Girls started crying,
We thought it was part of the act that was going on. - Cola Wars 00:04
We thought it was part of the act that was going on.
Jackson managed a weak wave - Cola Wars 00:14
Jackson managed a weak wave
Despite the hysteria that greeted him, - Cola Wars 00:11
Despite the hysteria that greeted him,
They got a lot of attention with the hair-on-fire thing, - Cola Wars 00:05
They got a lot of attention with the hair-on-fire thing,
The more word that's out there - Cola Wars 00:06
The more word that's out there
MTV presents - Cola Wars 00:12
MTV presents