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They said that Coca-Cola's zero-gravity container
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Cola Wars

They said that Coca-Cola'szero-gravity container worked better than Pepsi's,but as for...

They said that Coca-Cola's
zero-gravity container worked better than Pepsi's,
but as for taste, well, both soft drinks lost

Full Transcript

00:00:01.000 --> 00:00:02.969
They said that Coca-Cola's zero-gravity container
00:00:03.998 --> 00:00:05.304
worked better than Pepsi's, but as for taste,
00:00:05.338 --> 00:00:07.607
well, both soft drinks lost.
Duration
8 seconds
Views
16
Timestamp in Movie
00:42:35
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
As Commander Gordon Fullerton said, - Cola Wars 00:12
As Commander Gordon Fullerton said,
What a wonderful idea, Helen, to serve Coca-Cola at home. - Cola Wars 00:04
What a wonderful idea, Helen, to serve Coca-Cola at home.
While Pepsi dedicated - Cola Wars 00:13
While Pepsi dedicated
Coca-Cola as a brand and the imagery, - Cola Wars 00:28
Coca-Cola as a brand and the imagery,
They would come to Coca-Cola. - Cola Wars 00:19
They would come to Coca-Cola.
Roger was on a plane and he was watching a movie, - Cola Wars 00:20
Roger was on a plane and he was watching a movie,
For Pepsi, the big breakthrough - Cola Wars 00:15
For Pepsi, the big breakthrough
So when Michael J. Fox was in "Back to the Future" - Cola Wars 00:08
So when Michael J. Fox was in "Back to the Future"
That movie kind of opened everyone's eyes - Cola Wars 00:16
That movie kind of opened everyone's eyes
Yeah, I think it was a deliberate strategy - Cola Wars 00:11
Yeah, I think it was a deliberate strategy
Not only were the cola wars - Cola Wars 00:12
Not only were the cola wars
Now remember, you're going back before television. - Cola Wars 00:04
Now remember, you're going back before television.
There was this sort of renaissance - Cola Wars 00:09
There was this sort of renaissance
I mean, "Spaceship" was a commercial - Cola Wars 00:07
I mean, "Spaceship" was a commercial
We had commercials that they couldn't even dream of. - Cola Wars 00:04
We had commercials that they couldn't even dream of.
Especially the "Archaeology" commercial. - Cola Wars 00:07
Especially the "Archaeology" commercial.
Imagine a future where not only was Pepsi outselling Coke, - Cola Wars 00:12
Imagine a future where not only was Pepsi outselling Coke,
Pepsi was always poking at Coca-Cola. - Cola Wars 00:04
Pepsi was always poking at Coca-Cola.
Coca-Cola decided the best way to respond to that - Cola Wars 00:17
Coca-Cola decided the best way to respond to that
And I think we did that very, very successfully. - Cola Wars 00:06
And I think we did that very, very successfully.