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We were so focused on the launch of New Coke
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Cola Wars

We were so focusedon the launch of New Coke, we really didn't havea lot of time to pay...

We were so focused
on the launch of New Coke, we really didn't have
a lot of time to pay attention to what Pepsi might or
might not do at that point

Full Transcript

00:00:01.000 --> 00:00:03.435
We were so focused on the launch of New Coke,
00:00:03.468 --> 00:00:05.077
we really didn't have a lot of time to pay attention
00:00:05.804 --> 00:00:07.672
to what Pepsi might or might not do at that point.
Duration
8 seconds
Views
44
Timestamp in Movie
01:03:38
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
We had to respond to Coca-Cola - Cola Wars 00:05
We had to respond to Coca-Cola
The average time of making a commercial - Cola Wars 00:05
The average time of making a commercial
We did it in 24 hours. We wrote it, we shot it, - Cola Wars 00:13
We did it in 24 hours. We wrote it, we shot it,
Who encouraged us to do it? Roger. - Cola Wars 00:04
Who encouraged us to do it? Roger.
So now I'm going to try my first Pepsi. - Cola Wars 00:05
So now I'm going to try my first Pepsi.
But I still want to know why Coke changed. - Cola Wars 00:04
But I still want to know why Coke changed.
I do remember just sitting there thinking to myself, - Cola Wars 00:11
I do remember just sitting there thinking to myself,
Those ads really hit home for a lot of people. - Cola Wars 00:12
Those ads really hit home for a lot of people.
Pepsi wasn't the only voice - Cola Wars 00:13
Pepsi wasn't the only voice
People were furious in a way I couldn't comprehend. - Cola Wars 00:04
People were furious in a way I couldn't comprehend.
People felt like their power had been stripped from them, - Cola Wars 00:14
People felt like their power had been stripped from them,
I thought New Coke was an obvious Hail Mary pass, - Cola Wars 00:09
I thought New Coke was an obvious Hail Mary pass,
And as a Pepsi drinker, - Cola Wars 00:09
And as a Pepsi drinker,
She's upset because they keep changing the taste of Coke. - Cola Wars 00:05
She's upset because they keep changing the taste of Cok...
They are going to make Coca-Cola, - Cola Wars 00:05
They are going to make Coca-Cola,
They're going to be mixing it with Pepsi. - Cola Wars 00:05
They're going to be mixing it with Pepsi.
Organizations were being formed to protest, - Cola Wars 00:11
Organizations were being formed to protest,
♪ Please don't change the taste of Coke ♪ - Cola Wars 00:17
♪ Please don't change the taste of Coke ♪
Not to be overlooked - Cola Wars 00:15
Not to be overlooked
I mean, you can imagine if aliens came down - Cola Wars 00:16
I mean, you can imagine if aliens came down