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You can give us big bottles of Coke
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Cola Wars

You can give usbig bottles of Coke, you can give us littlebottles of Coke, but you can't...

You can give us
big bottles of Coke, you can give us little
bottles of Coke, but you can't change
the taste

Full Transcript

00:00:01.000 --> 00:00:03.998
You can give us big bottles of Coke,
00:00:03.035 --> 00:00:04.037
you can give us little bottles of Coke,
00:00:04.403 --> 00:00:07.439
but you can't change the taste.
Duration
7 seconds
Views
28
Timestamp in Movie
01:11:03
Uploaded
Jun 14, 2025
Genres
documentary, history
Production
History,Herzog & Company

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Movie Summary

A look at the history and the battle between Coca-Cola and Pepsi for the biggest share fo the soft drink market.
For millions of us, changing the taste of Coke - Cola Wars 00:06
For millions of us, changing the taste of Coke
The only people who were more into hating New Coke - Cola Wars 00:07
The only people who were more into hating New Coke
I don't know why they were so excited to report on this. - Cola Wars 00:07
I don't know why they were so excited to report on this...
It was great sort of commercial corporate theater, - Cola Wars 00:08
It was great sort of commercial corporate theater,
Given the visceral reaction - Cola Wars 00:12
Given the visceral reaction
Brian Dyson and Sergio Zyman - Cola Wars 00:08
Brian Dyson and Sergio Zyman
But as the calls and letters kept coming, - Cola Wars 00:09
But as the calls and letters kept coming,
I think we really had to learn to listen more carefully - Cola Wars 00:11
I think we really had to learn to listen more carefully
From ABC, - Cola Wars 00:15
From ABC,
But this is America, - Cola Wars 00:05
But this is America,
Tomorrow, the Coca-Cola Company will announce, - Cola Wars 00:07
Tomorrow, the Coca-Cola Company will announce,
Only now, it will be called Classic Coke, - Cola Wars 00:06
Only now, it will be called Classic Coke,
We said, "What if we recognize the mistake?" - Cola Wars 00:09
We said, "What if we recognize the mistake?"
But what on earth brought us to the decision - Cola Wars 00:11
But what on earth brought us to the decision
It was just a remarkable press conference, - Cola Wars 00:10
It was just a remarkable press conference,
Trolled the company with letters from consumers. - Cola Wars 00:05
Trolled the company with letters from consumers.
Here's one that starts, "Dear Chief Dodo." - Cola Wars 00:07
Here's one that starts, "Dear Chief Dodo."
"Changing like Coke is like God making the grass purple, - Cola Wars 00:18
"Changing like Coke is like God making the grass purple...
Some critics will say - Cola Wars 00:07
Some critics will say
And some cynics say that we planned the whole thing. - Cola Wars 00:06
And some cynics say that we planned the whole thing.