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It was hard to build an organization from scratch
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Console Wars

It was hard to buildan organization from scratch and launch a major video gamesystem in...

It was hard to build
an organization from scratch and launch a major video game
system in the United States

Full Transcript

00:00:01.000 --> 00:00:03.048
- It was hard to build an organization from scratch
00:00:03.524 --> 00:00:08.181
and launch a major video game system in the United States.
Duration
8 seconds
Views
27
Timestamp in Movie
00:06:34
Uploaded
May 31, 2025
Genres
documentary
Production
Scott Rudin Productions,Point Grey Pictures,Flying Penguin Pictures,Legendary Television

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Movie Summary

It was 1990: Sega, startup gaming co. assembled a team to take on Nintendo, world's greatest video game company. A make or break conflict pit brother against brother, Sonic against Mario and, American capitalism against Japanese trad
There's so many hurdles to get into the business - Console Wars 00:05
There's so many hurdles to get into the business
- The challenges we had in those days - Console Wars 00:07
- The challenges we had in those days
-"Nintendo Power" magazine goes out - Console Wars 00:05
-"Nintendo Power" magazine goes out
On a weekly average, - Console Wars 00:05
On a weekly average,
- "Nintendo Power." - Console Wars 00:05
- "Nintendo Power."
- And parents are now faced with portable Nintendo. - Console Wars 00:04
- And parents are now faced with portable Nintendo.
- Say what you want about Nintendo, - Console Wars 00:10
- Say what you want about Nintendo,
- Nintendo's a very, very strong company, - Console Wars 00:08
- Nintendo's a very, very strong company,
- The first year, the expectation was to sell - Console Wars 00:12
- The first year, the expectation was to sell
- We were struggling at the time, no doubt about it. - Console Wars 00:05
- We were struggling at the time, no doubt about it.
- The president at that time held a weekly lineup meeting, - Console Wars 00:11
- The president at that time held a weekly lineup meeting,
So Sega brought in Tom Kalinske, - Console Wars 00:06
So Sega brought in Tom Kalinske,
- When I was about to graduate, I got a job - Console Wars 00:06
- When I was about to graduate, I got a job
We were given the assignment - Console Wars 00:07
We were given the assignment
- Within six months, it was the number one vitamin - Console Wars 00:05
- Within six months, it was the number one vitamin
- But shortly thereafter, - Console Wars 00:06
- But shortly thereafter,
- Super Sugar Crisp is coated with super sugar - Console Wars 00:05
- Super Sugar Crisp is coated with super sugar
- The feeling at the time was that - Console Wars 00:09
- The feeling at the time was that
- And the next thing I know, - Console Wars 00:21
- And the next thing I know,
Would you like me to read some more of them to you?" - Console Wars 00:12
Would you like me to read some more of them to you?"