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Okay, yes, sir. I'm Mexican and proud of it.
And there's a lot of us in this country, and we spend money on snacks
just like everybody else
And there's a lot of us in this country, and we spend money on snacks
just like everybody else
Full Transcript
00:00:01.000 --> 00:00:02.075
Okay, yes, sir.
00:00:02.075 --> 00:00:06.792
I'm Mexican and proud of it.
And there's a lot of us in this country,
00:00:06.792 --> 00:00:09.542
and we spend money on snacks
just like everybody else.
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Movie Summary
This is the inspiring true story of Richard Montañez who, as a Frito Lay janitor, disrupted the food industry by channeling his Mexican heritage to turn Flamin' Hot Cheetos from a snack into an iconic global pop culture phenomenon.