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It'll be a good historical or hysterical document, uh
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General Magic

It'll be a good historicalor hysterical document, uh, some time in the future anyway,and...

It'll be a good historical
or hysterical document, uh, some time in the future anyway,
and so

Full Transcript

00:00:01.000 --> 00:00:04.916
It'll be a good historical or hysterical document, uh,
00:00:04.916 --> 00:00:07.083
some time in the future anyway, and so...
Duration
7 seconds
Views
22
Timestamp in Movie
00:21:33
Uploaded
Jun 18, 2025
Genres
documentary
Production
Spellbound Productions II

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Movie Summary

The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up named 'General Magic', which spun out of Apple in 1990 to create the first handheld personal communicator (or "smartp
What I understood was that these people were - General Magic 00:10
What I understood was that these people were
And you could trust them because what they were driven towards, wasn't a job, - General Magic 00:09
And you could trust them because what they were driven towar...
It was where we were headed, we were going to change the world. - General Magic 00:04
It was where we were headed, we were going to change the wor...
We all basically sat on the floor-- no, I did not. They all basically sat on the floor - General Magic 00:11
We all basically sat on the floor-- no, I did not. They all ...
We've been talking about possible names, what is the device? - General Magic 00:04
We've been talking about possible names, what is the de...
One of the things that's really special is that it's in my pocket with me all the time. - General Magic 00:05
One of the things that's really special is that it'...
It's a very different thing than computers. It's something that is in my pocket - General Magic 00:09
It's a very different thing than computers. It's s...
The notion that it wasn't just gonna be a phone, - General Magic 00:08
The notion that it wasn't just gonna be a phone,
I thought, "Oh my god, - General Magic 00:08
I thought, "Oh my god,
-Show us what's in the box. -Uhm. OK. - General Magic 00:07
-Show us what's in the box. -Uhm. OK.
We are trying to make something that people love. We need it to be like your watch, - General Magic 00:09
We are trying to make something that people love. We need it...
You know this is a huge, ugly thing, but, um, we had to start somewhere, we had to start - General Magic 00:21
You know this is a huge, ugly thing, but, um, we had to star...
This is in the very beginning and, um, one of the problems with this, - General Magic 00:07
This is in the very beginning and, um, one of the problems w...
And it just didn't have the resolution, it would be a horrible experience - General Magic 00:08
And it just didn't have the resolution, it would be a h...
We were pushing the envelope on every single front, - General Magic 00:12
We were pushing the envelope on every single front,
The feeling was that anything was possible. You could shoot - General Magic 00:08
The feeling was that anything was possible. You could shoot
The purpose of doing all this, is to go out and-- and create prototypes - General Magic 00:11
The purpose of doing all this, is to go out and-- and create...
The array of personalities, they were all like nuclear power plants, - General Magic 00:08
The array of personalities, they were all like nuclear power...
For me the challenge was challenging myself to try and work at that level. - General Magic 00:05
For me the challenge was challenging myself to try and work ...
I was a newbie. A lot of people got to just do, you know, if you're the young guy in the team - General Magic 00:09
I was a newbie. A lot of people got to just do, you know, if...