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Technically it was really, really hard to build something the size of those models
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General Magic

Technically it was really,really hard to build somethingthe size of those models

Technically it was really,
really hard to build something
the size of those models

Full Transcript

00:00:01.000 --> 00:00:06.000
Technically it was really, really hard to build something the size of those models.
Duration
6 seconds
Views
28
Timestamp in Movie
00:26:30
Uploaded
Jun 18, 2025
Genres
documentary
Production
Spellbound Productions II

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Movie Summary

The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up named 'General Magic', which spun out of Apple in 1990 to create the first handheld personal communicator (or "smartp
Uh, the technology just wasn't there yet, but, hey, that was ok, - General Magic 00:13
Uh, the technology just wasn't there yet, but, hey, tha...
The touchscreen is a little funky. - General Magic 00:04
The touchscreen is a little funky.
What was this thing gonna look like? You know, we knew what size screen - General Magic 00:07
What was this thing gonna look like? You know, we knew what ...
The thing about computer programming - General Magic 00:05
The thing about computer programming
There is a creative process here that is much like - General Magic 00:06
There is a creative process here that is much like
This is very creative, which is a surprise to a lot of people. - General Magic 00:04
This is very creative, which is a surprise to a lot of peopl...
The common ground between Apple and what we did - General Magic 00:07
The common ground between Apple and what we did
Our art could make a difference in, in the lives of everyone, - General Magic 00:08
Our art could make a difference in, in the lives of everyone...
I think, uh, communications is the most fundamentally human thing that we do, - General Magic 00:10
I think, uh, communications is the most fundamentally human ...
Uh, that's what distinguishes people more than any other thing I think, the, uh, - General Magic 00:11
Uh, that's what distinguishes people more than any othe...
One of the things Bill and I do is just by word of mouth passing, passing - General Magic 00:08
One of the things Bill and I do is just by word of mouth pas...
We were always saying, wow, wouldn't it be great if we did that and Andy would do this, - General Magic 00:15
We were always saying, wow, wouldn't it be great if we ...
So we created this concept of different rooms, and Andy went off - General Magic 00:13
So we created this concept of different rooms, and Andy went...
That shouldn't have been possible for one person to do that much work in one go. - General Magic 00:06
That shouldn't have been possible for one person to do ...
Passion is the thing that breaks through logic - General Magic 00:16
Passion is the thing that breaks through logic
All you have to do is tap on this little letter creating icon - General Magic 00:10
All you have to do is tap on this little letter creating ico...
There was mail, there was calendar, everything was communicating - General Magic 00:13
There was mail, there was calendar, everything was communica...
One interesting area we-- we haven't done is-- is expressing emotions. - General Magic 00:05
One interesting area we-- we haven't done is-- is expre...
Emoticons, today, emoticons are a big deal. - General Magic 00:04
Emoticons, today, emoticons are a big deal.
Andy and Bill would disappear and come back with emoticons - General Magic 00:08
Andy and Bill would disappear and come back with emoticons