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We decided to make everything. I mean, we were making it all
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General Magic

We decided to make everything.I mean, we were making it all

We decided to make everything.
I mean, we were making it all

Full Transcript

00:00:01.000 --> 00:00:05.166
We decided to make everything. I mean, we were making it all.
Duration
5 seconds
Views
28
Timestamp in Movie
00:25:17
Uploaded
Jun 18, 2025
Genres
documentary
Production
Spellbound Productions II

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Movie Summary

The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up named 'General Magic', which spun out of Apple in 1990 to create the first handheld personal communicator (or "smartp
See right now the whole class viewable texture is one formatter for everything. - General Magic 00:05
See right now the whole class viewable texture is one format...
That meant we were custom building every piece, it's kind of like hand assembling a car - General Magic 00:11
That meant we were custom building every piece, it's ki...
In many projects, you might build one or two innovative break-out things, - General Magic 00:16
In many projects, you might build one or two innovative brea...
We couldn't find a touch screen to solve this problem, in fact, - General Magic 00:07
We couldn't find a touch screen to solve this problem, ...
This Wendell, who works for Wendell Sander, he came up with this idea - General Magic 00:10
This Wendell, who works for Wendell Sander, he came up with ...
So as you touch it in any particular place, - General Magic 00:09
So as you touch it in any particular place,
- How small will it finally be, do you think? -Some day? - General Magic 00:05
- How small will it finally be, do you think? -Some day?
Right now, in the beginning, we are starting with a screen size that's probably about that big. - General Magic 00:05
Right now, in the beginning, we are starting with a screen s...
Technically it was really, really hard to build something the size of those models. - General Magic 00:06
Technically it was really, really hard to build something th...
Uh, the technology just wasn't there yet, but, hey, that was ok, - General Magic 00:13
Uh, the technology just wasn't there yet, but, hey, tha...
The touchscreen is a little funky. - General Magic 00:04
The touchscreen is a little funky.
What was this thing gonna look like? You know, we knew what size screen - General Magic 00:07
What was this thing gonna look like? You know, we knew what ...
The thing about computer programming - General Magic 00:05
The thing about computer programming
There is a creative process here that is much like - General Magic 00:06
There is a creative process here that is much like
This is very creative, which is a surprise to a lot of people. - General Magic 00:04
This is very creative, which is a surprise to a lot of peopl...
The common ground between Apple and what we did - General Magic 00:07
The common ground between Apple and what we did
Our art could make a difference in, in the lives of everyone, - General Magic 00:08
Our art could make a difference in, in the lives of everyone...
I think, uh, communications is the most fundamentally human thing that we do, - General Magic 00:10
I think, uh, communications is the most fundamentally human ...
Uh, that's what distinguishes people more than any other thing I think, the, uh, - General Magic 00:11
Uh, that's what distinguishes people more than any othe...
One of the things Bill and I do is just by word of mouth passing, passing - General Magic 00:08
One of the things Bill and I do is just by word of mouth pas...