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We were in the analog era, there were no
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General Magic

We were in the analog era,there were no digital cellphones,there was no World Wide Web

We were in the analog era,
there were no digital cellphones,
there was no World Wide Web

Full Transcript

00:00:01.000 --> 00:00:04.166
We were in the analog era, there were no
00:00:04.166 --> 00:00:07.374
digital cellphones, there was no World Wide Web.
Duration
7 seconds
Views
28
Timestamp in Movie
00:30:25
Uploaded
Jun 18, 2025
Genres
documentary
Production
Spellbound Productions II

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Movie Summary

The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up named 'General Magic', which spun out of Apple in 1990 to create the first handheld personal communicator (or "smartp
We were talking about bringing millions of people onto a network - General Magic 00:10
We were talking about bringing millions of people onto a net...
The AT&T folks came in this gigantic stretched limo that was too big - General Magic 00:14
The AT&T folks came in this gigantic stretched limo that...
We're still waiting for Bill and people are staring at their shoes - General Magic 00:08
We're still waiting for Bill and people are staring at ...
So Bill finally shows up. Um, he hadn't taken a shower in a week. - General Magic 00:05
So Bill finally shows up. Um, he hadn't taken a shower ...
He was wearing a Hawaiian shirt, he stunk like a goat. - General Magic 00:05
He was wearing a Hawaiian shirt, he stunk like a goat.
You could see the noses wrinkle on the faces of the three AT&T guys, - General Magic 00:06
You could see the noses wrinkle on the faces of the three AT...
No one had ever thought of the kind of ideas - General Magic 00:07
No one had ever thought of the kind of ideas
The AT&T folks said, "We're in," and they joined us as the first network partner. - General Magic 00:07
The AT&T folks said, "We're in," and they...
You got to have AT&T, you got to have Apple, - General Magic 00:06
You got to have AT&T, you got to have Apple,
You got to have Motorola and Sony, they make the devices. - General Magic 00:06
You got to have Motorola and Sony, they make the devices.
And we charged them six million dollars for the privilege of joining... each. - General Magic 00:07
And we charged them six million dollars for the privilege of...
Here was this little startup in Silicon Valley, that was gonna change the world, - General Magic 00:08
Here was this little startup in Silicon Valley, that was gon...
This company's scale is small, but thinking so big. - General Magic 00:05
This company's scale is small, but thinking so big.
Immediately we decided to join it - General Magic 00:08
Immediately we decided to join it
Sony Japan was unbelievably great, but I think one of the things - General Magic 00:16
Sony Japan was unbelievably great, but I think one of the th...
...he said we have these three bears out there, and we call them Goldilocks. - General Magic 00:04
...he said we have these three bears out there, and we call ...
- Marc is Goldilocks. -I find him, grraawr, grraawr! - General Magic 00:04
- Marc is Goldilocks. -I find him, grraawr, grraawr!
The vision was gonna happen because we were putting together - General Magic 00:09
The vision was gonna happen because we were putting together
We knew we were innovating, no one had done anything like that, and if it succeeded - General Magic 00:12
We knew we were innovating, no one had done anything like th...
That was fighting, that was battle. - General Magic 00:04
That was fighting, that was battle.