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Who? Recently, Ralph Lifshitz
walks into Bloomingdale's with a line of ties one inch wider
than any other tie being sold and a label that says "Polo." They said,
"If you make them one inch narrower and you swap your label for ours,
we'll sell them." He said no. And he walked out of there.
And then two weeks later, Bloomingdale's,
they come back to the table
walks into Bloomingdale's with a line of ties one inch wider
than any other tie being sold and a label that says "Polo." They said,
"If you make them one inch narrower and you swap your label for ours,
we'll sell them." He said no. And he walked out of there.
And then two weeks later, Bloomingdale's,
they come back to the table
Full Transcript
00:00:01.000 --> 00:00:02.043
Who?
00:00:02.126 --> 00:00:05.087
Recently, Ralph Lifshitz
walks into Bloomingdale's
00:00:05.171 --> 00:00:09.842
with a line of ties one inch wider
than any other tie being sold
00:00:09.926 --> 00:00:12.999
and a label that says "Polo."
00:00:12.999 --> 00:00:14.931
They said,
"If you make them one inch narrower
00:00:15.514 --> 00:00:18.517
and you swap your label for ours,
we'll sell them."
00:00:18.601 --> 00:00:19.936
He said no.
00:00:20.978 --> 00:00:23.272
And he walked out of there.
And then two weeks later,
00:00:23.356 --> 00:00:25.983
Bloomingdale's,
they come back to the table.
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Movie Summary
The story of a man who leverages his single, invented name into a worldwide fashion empire that's synonymous with luxury, sex, status, and fame, literally defining the era.
