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So just the inherent rules of basketball
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So just the inherentrules of basketball made for really agreat product strategy - People...

So just the inherent
rules of basketball made for really a
great product strategy - People have asked me
about the influence of Arch Rivals on
NBA Jam, obviously, 'cause a lot of the same
game-playing mechanic

Full Transcript

00:00:01.000 --> 00:00:04.000
So just the inherent rules of basketball
00:00:04.000 --> 00:00:08.416
made for really a great product strategy
00:00:11.416 --> 00:00:13.583
- People have asked me about the influence of
00:00:13.583 --> 00:00:16.583
Arch Rivals on NBA Jam, obviously,
00:00:16.583 --> 00:00:18.916
'cause a lot of the same game-playing mechanic.
Duration
19 seconds
Views
25
Timestamp in Movie
00:45:15
Uploaded
May 31, 2025
Genres
documentary
Production
N/A

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Movie Summary

The oral history of a team of geeks and misfits in the back of a Chicago factory creating the biggest video games (Mortal Kombat, NBA JAM, and others) of all time.
But all I really know is that I've been told - Insert Coin 00:07
But all I really know is that I've been told
- You know, I think maybe I've played that game - Insert Coin 00:05
- You know, I think maybe I've played that game
It's just not a game that appealed to me with, - Insert Coin 00:06
It's just not a game that appealed to me with,
- He asked us about our interest in doing licensed products, - Insert Coin 00:06
- He asked us about our interest in doing licensed products,
And we were resistant, - Insert Coin 00:09
And we were resistant,
- Neil Nicastro came into my office one day, - Insert Coin 00:08
- Neil Nicastro came into my office one day,
- If they're the real basketball players - Insert Coin 00:06
- If they're the real basketball players
They're going to want to, - Insert Coin 00:07
They're going to want to,
- [Announcer] Williams Electronics is currently developing - Insert Coin 00:09
- [Announcer] Williams Electronics is currently developing
First, basketball players are videotaped in the studio - Insert Coin 00:06
First, basketball players are videotaped in the studio
Artists digitize this footage into individual frames, - Insert Coin 00:13
Artists digitize this footage into individual frames,
Well, the NBA's immediate reaction was, - Insert Coin 00:06
Well, the NBA's immediate reaction was,
Their kind of understanding or perception - Insert Coin 00:11
Their kind of understanding or perception
And they did not want the NBA logo presented - Insert Coin 00:07
And they did not want the NBA logo presented
- I remember a comment internally - Insert Coin 00:10
- I remember a comment internally
The NBA will continue whether they do a game with us or not. - Insert Coin 00:04
The NBA will continue whether they do a game with us or not.
- So our video guy, once again, he said, - Insert Coin 00:11
- So our video guy, once again, he said,
We sent that back to the NBA - Insert Coin 00:07
We sent that back to the NBA
They accepted that, they understood, - Insert Coin 00:06
They accepted that, they understood,
- Understand and appreciate that there's never been - Insert Coin 00:06
- Understand and appreciate that there's never been