The country boyin dirty boots had become a city slickerin a shiny jacket. Even worse,...

NARRATOR: The country boy
in dirty boots had become a city slicker
in a shiny jacket. Even worse, John started
to focus on his own brand. He had a cologne,
exercise tape, breakfast cereal,
coloring book, Bronco‐Vision, an early video
format competitor to VHS and Betamax, and a video game,
"Baja John Bronco." [chiptune music] ‐ It was sold very much
as a racing game, but it was in fact,
a taco assembly game. The goal and rules were both very confusing