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This story is about Howard Beale
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This story is about Howard Beale, who was the news anchorman on UBS TV. In his time,...

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[first lines] Narrator: This story is about Howard Beale, who was the news anchorman on UBS TV. In his time, Howard Beale had been a mandarin of television, the grand old man of news, with a HUT rating of 16 and a 28 audience share. In 1969, however, his fortunes began to decline. He fell to a 22 share. The following year, his wife died, and he was left a childless widower with an 8 rating and a 12 share. He became morose and isolated, began to drink heavily, and on September 22, 1975, he was fired, effective in two weeks. The news was broken to him by Max Schumacher, who was the president of the news division at UBS. The two old friends got properly pissed. Howard Beale: [on the street] I was at CBS with Ed Murrow in 1951. Max Schumacher: Must've been 1950 then. [Beale nods] Max Schumacher: I was at NBC, uh, associate producer. Morning News. I was just a kid. 26 years old. [Not interested, Beale wanders off, until Schumacher stops him] Max Schumacher: Anyway... anyway... they're building the lower level of the George Washington Bridge. [Interested, Beale listens] Max Schumacher: We were doing a remote from there. Howard Beale, Max Schumacher: [start to laugh and snicker in unison] Max Schumacher: And nobody told me! [Beale keeps laughing, very interested] Max Schumacher: Ten after seven in the morning, I get a call, "Where the hell are YOU? You're supposed to be on the George Washington Bridge!" [Beale and Schumacher exchange laughs] Max Schumacher: I jump out of bed, throw my raincoat over my pajamas. I run downstairs and out into the street... [Schumacher runs into the street] Max Schumacher: ...hail a cab, and I say to the cabbie, "TAKE ME TO THE MIDDLE OF THE GEORGE WASHINGTON BRIDGE!" [Beale laughs] Max Schumacher: And the cabbie turns around and he says... [giggles] Max Schumacher: ...he says "Don't do it, buddy! You're a young man! You got your whole life ahead of you!" Howard Beale, Max Schumacher: [shriek in hysterics, as Beale gives Schumacher a hug] Max Schumacher: Didn't I ever tell you that one before?


Transcript

00:00:01.000 --> 00:00:04.211
In his time Howard Beale had been a mandarin of television
00:00:04.378 --> 00:00:09.507
The grand old man of news with a HUT rating of 16 and a 28 audience share
00:00:09.675 --> 00:00:13.022
In 1969 however his fortunes began to decline
00:00:13.387 --> 00:00:15.096
He fell to a 22 share
00:00:15.264 --> 00:00:19.001
The following year his wife died and he was left a childless widower
00:00:19.227 --> 00:00:21.269
with an 8 rating and a 12 share
00:00:21.437 --> 00:00:24.898
He became morose and isolated began to drink heavily
00:00:25.999 --> 00:00:28.735
And on September 22 1975 he was fired
00:00:28.903 --> 00:00:30.612
effective in two weeks
00:00:30.078 --> 00:00:33.365
The news was broken to him by Max Schumacher
00:00:33.532 --> 00:00:36.368
who was the president of the news division at UBS
00:00:36.535 --> 00:00:39.162
The two old friends got properly pissed
00:00:39.033 --> 00:00:44.209
I was at CBS with Ed Murrow in 1951
00:00:44.961 --> 00:00:47.212
Must've been 1950 then
00:00:47.038 --> 00:00:52.384
I was NBC uh associate producer Morning News
00:00:52.551 --> 00:00:54.678
I was just a kid 26 years old
00:00:56.347 --> 00:00:57.472
Anyway
00:00:57.848 --> 00:01:02.602
Anyway they were building the lower level of the George Washington Bridge

Clip duration: 65 seconds
Views: 362
Timestamp in movie: 00h 00m 23s
Uploaded: 30 November, 2022
Genres: drama
Summary: When veteran anchorman Howard Beale is forced to retire his 25-year post because of his age, he announces to viewers that he will kill himself during his farewell broadcast. Network executives rethink their decision when his fanatical tirade results in a spike in ratings.


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