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PEP becomes a fantastic success story
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Steinheist

PEP becomes a fantasticsuccess story. It sold to all races,unusually at the time, and it...

PEP becomes a fantastic
success story. It sold to all races,
unusually at the time, and it sold at a price that
many people just didn't

Full Transcript

00:00:01.000 --> 00:00:03.999
PEP becomes a fantastic success story.
00:00:04.000 --> 00:00:07.598
It sold to all races, unusually at the time,
00:00:07.599 --> 00:00:10.159
and it sold at a price that many people just didn't.
Duration
11 seconds
Views
31
Timestamp in Movie
00:33:58
Uploaded
Apr 27, 2025
Season
1
Episode
1
Genres
documentary, crime
Production
IdeaCandy

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Movie Summary

The biggest corporate scandal in South African history, the fall of Steinhoff led to a loss of R200 billion. Steinheist untangles the story: the investors who were taken in; the victims and the CEO, Markus Jooste, who's still a fr...
S01 • E03 And it wasn't well received. And after that, you can imagine - Steinheist 00:10
And it wasn't well received. And after that, you can im...
S01 • E01 I mean, you were buying clothes for 99 cents. - Steinheist 00:04
I mean, you were buying clothes for 99 cents.
S01 • E03 What shall one call it? A Damascus moment, in a sense. - Steinheist 00:05
What shall one call it? A Damascus moment, in a sense.
S01 • E01 Well, it went on a very aggressive expansion phase. - Steinheist 00:05
Well, it went on a very aggressive expansion phase.
S01 • E02 It wasn't just Mattress Firm in the US it bought, - Steinheist 00:06
It wasn't just Mattress Firm in the US it bought,
S01 • E03 Where I broke my ties with Steinhoff, sold my shares, and I moved on. - Steinheist 00:05
Where I broke my ties with Steinhoff, sold my shares, and I ...
S01 • E01 I joined the business fulltime in 1967. - Steinheist 00:04
I joined the business fulltime in 1967.
S01 • E01 Christo goes on to be one of the founding presences at Shoprite. - Steinheist 00:06
Christo goes on to be one of the founding presences at Shopr...
S01 • E01 And Shoprite, today, is this massive multi-billion rand, - Steinheist 00:13
And Shoprite, today, is this massive multi-billion rand,
S01 • E02 Mattress firm. - Steinheist 00:07
Mattress firm.
S01 • E03 When the initial fallout happened - Steinheist 00:08
When the initial fallout happened
S01 • E01 I always tell people, one wine estate is one too many... - Steinheist 00:10
I always tell people, one wine estate is one too many...
S01 • E03 In terms of the racing side of things, - Steinheist 00:11
In terms of the racing side of things,
S01 • E01 So Markus Jooste managed to woo Christo into Steinhoff - Steinheist 00:17
So Markus Jooste managed to woo Christo into Steinhoff
S01 • E02 He then tried to use Poundland to sponsor the Epsom Hill. - Steinheist 00:06
He then tried to use Poundland to sponsor the Epsom Hill.
S01 • E03 So there was a bit, in my opinion, of an unseemly scramble - Steinheist 00:23
So there was a bit, in my opinion, of an unseemly scramble
S01 • E01 I told him that I wanted to sell Lanzerac. - Steinheist 00:07
I told him that I wanted to sell Lanzerac.
S01 • E02 And to some extent it appears that - Steinheist 00:14
And to some extent it appears that
S01 • E01 And he said, "But I'll buy it from you." - Steinheist 00:24
And he said, "But I'll buy it from you."
S01 • E03 I would imagine it's difficult because it's you know, it's not just your hobby. - Steinheist 00:05
I would imagine it's difficult because it's you kn...