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So, this is a randomized experiment, in other words
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The Creepy Line

So, this is a randomizedexperiment, in other words

So, this is a randomized
experiment, in other words

Full Transcript

00:00:01.000 --> 00:00:04.075
So, this is a randomized experiment, in other words.
Duration
6 seconds
Views
15
Timestamp in Movie
01:02:48
Uploaded
Oct 28, 2025
Genres
documentary
Production
Wandering Foot Productions

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Movie Summary

The Creepy Line reveals the stunning degree to which society is manipulated by Google and Facebook and how they do it.
We got a shift in that first experiment of 48%. - The Creepy Line 00:06
We got a shift in that first experiment of 48%.
What that means is, if I have 50 people over here, - The Creepy Line 00:08
What that means is, if I have 50 people over here,
We got shifts on all the numbers, not just on the votes, - The Creepy Line 00:08
We got shifts on all the numbers, not just on the votes,
Everything we asked shifted in a direction - The Creepy Line 00:09
Everything we asked shifted in a direction
This is random assignments, so we’re arbitrarily putting some people in the - The Creepy Line 00:10
This is random assignments, so we’re arbitrarily putting som...
It’s random. And, wherever we put them, they shift. So, that's the power here. - The Creepy Line 00:07
It’s random. And, wherever we put them, they shift. So, that...
There was another thing that caught our attention in this first experiment, and - The Creepy Line 00:15
There was another thing that caught our attention in this fi...
When we decided to repeat this, we thought, why don't we try to mask - The Creepy Line 00:17
When we decided to repeat this, we thought, why don't w...
So, in that second experiment, same exact procedure, 103 new participants. - The Creepy Line 00:07
So, in that second experiment, same exact procedure, 103 new...
Two things happened. Number one, we got a shift again. - The Creepy Line 00:05
Two things happened. Number one, we got a shift again.
Even more interesting, the percentage of people who seemed unaware - The Creepy Line 00:10
Even more interesting, the percentage of people who seemed u...
We said, “Oh, let's do it again and let's - The Creepy Line 00:16
We said, “Oh, let's do it again and let's
So, this told us that not only could we shift opinions and voting preferences - The Creepy Line 00:15
So, this told us that not only could we shift opinions and v...
Now, you've got incredible power to manipulate people. - The Creepy Line 00:07
Now, you've got incredible power to manipulate people.
That was our first set of experiments. The next thing we did was to replicate - The Creepy Line 00:10
That was our first set of experiments. The next thing we did...
So, we had more than 2,000 participants from all 50 states. - The Creepy Line 00:06
So, we had more than 2,000 participants from all 50 states.
We used masking, and in some demographic groups, - The Creepy Line 00:08
We used masking, and in some demographic groups,
And, in one demographic group, - The Creepy Line 00:06
And, in one demographic group,
Now, we also had so many people in this particular study that we could - The Creepy Line 00:21
Now, we also had so many people in this particular study tha...
It seems to be that if you see the bias, since you believe in search results - The Creepy Line 00:22
It seems to be that if you see the bias, since you believe i...