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We give them two short paragraphs;
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The Creepy Line

We give them two short paragraphs; one about the first candidate, Gillard,and the other’s...

We give them two short paragraphs; one about the first candidate, Gillard,
and the other’s name is Abbott

Full Transcript

00:00:01.000 --> 00:00:03.000
We give them two short paragraphs;
00:00:03.084 --> 00:00:06.584
one about the first candidate, Gillard, and the other’s name is Abbott.
Duration
8 seconds
Views
15
Timestamp in Movie
01:01:13
Uploaded
Oct 28, 2025
Genres
documentary
Production
Wandering Foot Productions

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Movie Summary

The Creepy Line reveals the stunning degree to which society is manipulated by Google and Facebook and how they do it.
How much do you trust each one? How much do you like each one? - The Creepy Line 00:06
How much do you trust each one? How much do you like each on...
What's your overall impression? We ask on an 11-point scale, where one candidate is - The Creepy Line 00:19
What's your overall impression? We ask on an 11-point s...
So, this is all pre-search. Now, we let them do some research online. - The Creepy Line 00:06
So, this is all pre-search. Now, we let them do some researc...
Now, they’re using a search engine that we created which is modeled after Google - The Creepy Line 00:14
Now, they’re using a search engine that we created which is ...
And then, they can use the search engine as they would use Google. - The Creepy Line 00:07
And then, they can use the search engine as they would use G...
They’re seeing real search results from that election connecting to real webpages. - The Creepy Line 00:07
They’re seeing real search results from that election connec...
So, before the search, the split we‘re getting is exactly what you would - The Creepy Line 00:13
So, before the search, the split we‘re getting is exactly wh...
This is now the post-search part of the experiment, and the question is, - The Creepy Line 00:13
This is now the post-search part of the experiment, and the ...
In one group, they’re seeing those search results - The Creepy Line 00:09
In one group, they’re seeing those search results
In another group, they’re seeing those search results - The Creepy Line 00:09
In another group, they’re seeing those search results
So, this is a randomized experiment, in other words. - The Creepy Line 00:06
So, this is a randomized experiment, in other words.
We got a shift in that first experiment of 48%. - The Creepy Line 00:06
We got a shift in that first experiment of 48%.
What that means is, if I have 50 people over here, - The Creepy Line 00:08
What that means is, if I have 50 people over here,
We got shifts on all the numbers, not just on the votes, - The Creepy Line 00:08
We got shifts on all the numbers, not just on the votes,
Everything we asked shifted in a direction - The Creepy Line 00:09
Everything we asked shifted in a direction
This is random assignments, so we’re arbitrarily putting some people in the - The Creepy Line 00:10
This is random assignments, so we’re arbitrarily putting som...
It’s random. And, wherever we put them, they shift. So, that's the power here. - The Creepy Line 00:07
It’s random. And, wherever we put them, they shift. So, that...
There was another thing that caught our attention in this first experiment, and - The Creepy Line 00:15
There was another thing that caught our attention in this fi...
When we decided to repeat this, we thought, why don't we try to mask - The Creepy Line 00:17
When we decided to repeat this, we thought, why don't w...
So, in that second experiment, same exact procedure, 103 new participants. - The Creepy Line 00:07
So, in that second experiment, same exact procedure, 103 new...