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So we were like, "It's cool.
We all got the same stuff." But now, with the onslaught
of television and social media, they have what's called the vertical
expansion of our reference group
We all got the same stuff." But now, with the onslaught
of television and social media, they have what's called the vertical
expansion of our reference group
Full Transcript
00:00:01.000 --> 00:00:03.545
So we were like, "It's cool.
We all got the same stuff."
00:00:03.628 --> 00:00:07.173
But now, with the onslaught
of television and social media,
00:00:07.257 --> 00:00:10.076
they have what's called the vertical
expansion of our reference group.
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Movie Summary
The Minimalists have reworked this phrase to create a sense of urgency for today’s consumer culture: now is the time for less.