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In 1989
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The Story of Nintendo

In 1989, Gunpei Yokoi revealed his latest invention, the game boy released inJapan...

In 1989, Gunpei Yokoi revealed his latest invention, the game boy released in
Japan alongside "Tetris", the game boy would birth the now $90 billion pokemon franchise

Full Transcript

00:00:01.000 --> 00:00:02.236
In 1989,
00:00:02.319 --> 00:00:05.404
Gunpei Yokoi revealed his latest invention,
00:00:05.487 --> 00:00:09.364
the game boy released in Japan alongside "Tetris",
00:00:09.447 --> 00:00:10.774
the game boy would birth
00:00:10.857 --> 00:00:14.741
the now $90 billion pokemon franchise.
Duration
16 seconds
Views
49
Timestamp in Movie
00:26:55
Uploaded
Mar 08, 2025
Genres
documentary
Production
Entertain Me Productions,Tudor Productions

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Movie Summary

Over 133 years in the making, from humble beginnings manufacturing 'Hanufuda' cards came the world's most recognized video game companies.
This revolutionary console was a smash hit - The Story of Nintendo 00:09
This revolutionary console was a smash hit
There were handheld video game consoles - The Story of Nintendo 00:13
There were handheld video game consoles
So the game boy was, even for 1989, quite primitive. - The Story of Nintendo 00:07
So the game boy was, even for 1989, quite primitive.
You know, it seemed quite retro even in 1989. - The Story of Nintendo 00:06
You know, it seemed quite retro even in 1989.
But because it was a handheld and it was primitive, - The Story of Nintendo 00:09
But because it was a handheld and it was primitive,
So basically, Nintendo beat much more advanced competition - The Story of Nintendo 00:09
So basically, Nintendo beat much more advanced competition
Gunpei Yokoi's design philosophy - The Story of Nintendo 00:08
Gunpei Yokoi's design philosophy
And what that meant is that he didn't want to design - The Story of Nintendo 00:07
And what that meant is that he didn't want to design
He wanted to use technology that was already well used - The Story of Nintendo 00:07
He wanted to use technology that was already well used
And that has been Nintendo's most successful - The Story of Nintendo 00:06
And that has been Nintendo's most successful
"Super Mario" became loved by millions - The Story of Nintendo 00:10
"Super Mario" became loved by millions
When Nintendo was dominating the market, - The Story of Nintendo 00:10
When Nintendo was dominating the market,
It's quite expensive though, - The Story of Nintendo 00:08
It's quite expensive though,
Sega's got more better games, - The Story of Nintendo 00:08
Sega's got more better games,
British market alone - The Story of Nintendo 00:06
British market alone
Video games outsell music cds, - The Story of Nintendo 00:10
Video games outsell music cds,
In the nineties, - The Story of Nintendo 00:06
In the nineties,
The game boy was out, - The Story of Nintendo 00:11
The game boy was out,
So while Nintendo had Mario, the friendly Italian plumber, - The Story of Nintendo 00:10
So while Nintendo had Mario, the friendly Italian plumber,
And the contrast was that Mario games - The Story of Nintendo 00:10
And the contrast was that Mario games