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The YouTube Effect

The light bulbfor me when I realized that YouTubewas going to be really big, was with...

[soft music] [Susan Wojcicki] The light bulb
for me when I realized that YouTube
was going to be really big, was with this
very specific video, which was the first hit
that I saw, actually,
on Google Video

Full Transcript

00:00:01.000 --> 00:00:02.076
[soft music]
00:00:02.898 --> 00:00:04.589
[Susan Wojcicki] The light bulb for me when I realized
00:00:04.727 --> 00:00:07.075
that YouTube was going to be really big,
00:00:07.213 --> 00:00:08.973
was with this very specific video,
00:00:09.111 --> 00:00:12.597
which was the first hit that I saw, actually, on Google Video.
Duration
14 seconds
Views
34
Timestamp in Movie
00:11:36
Uploaded
Apr 16, 2025
Genres
documentary, mystery, thriller
Production
XRM Media,Olive Hill Media,TIME Studios,Valhalla Entertainment,Trouper,Zipper Bros Films

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Movie Summary

In this eye-opening documentary, Alex Winter presents a thoughtful, troubling look at YouTube, a site with humble origins that has gone on to change how we experience the world.
[lip syncing to Backstreet Boys music] - The YouTube Effect 00:17
[lip syncing to Backstreet Boys music]
[lip syncing] - The YouTube Effect 00:07
[lip syncing]
People wanna see other people like them on YouTube. - The YouTube Effect 00:05
People wanna see other people like them on YouTube.
This is going to be important." - The YouTube Effect 00:19
This is going to be important."
There was no doubt in my mind that this was gonna be - The YouTube Effect 00:07
There was no doubt in my mind that this was gonna be
I mean, we saw it in the press, we saw other people who were - The YouTube Effect 00:22
I mean, we saw it in the press, we saw other people who were
So I think people across the board did not, like, - The YouTube Effect 00:10
So I think people across the board did not, like,
[indistinct chattering] - The YouTube Effect 00:08
[indistinct chattering]
I find it fascinating the way I think - The YouTube Effect 00:14
I find it fascinating the way I think
You know, that's where they go to find information. - The YouTube Effect 00:06
You know, that's where they go to find information.
For those of you that are new here, Monday, Tuesday, Wednesday, Thursday, - The YouTube Effect 00:08
For those of you that are new here, Monday, Tuesday, Wednesd...
[Nitasha] I think that it can be really wonderful, but it's just always - The YouTube Effect 00:23
[Nitasha] I think that it can be really wonderful, but it�...
Are seeing impact and - The YouTube Effect 00:08
Are seeing impact and
[Nitasha] And even just from a financial standpoint, - The YouTube Effect 00:15
[Nitasha] And even just from a financial standpoint,
[Steve] When Chad and I were pointing some things, they still gave us - The YouTube Effect 00:16
[Steve] When Chad and I were pointing some things, they stil...
[soft music] - The YouTube Effect 00:25
[soft music]
And now we're much more centralized on - The YouTube Effect 00:08
And now we're much more centralized on
Like, everyone's talking - The YouTube Effect 00:13
Like, everyone's talking
[calm music] - The YouTube Effect 00:07
[calm music]
And in 2007, we saw glimpse after glimpse of new technology. - The YouTube Effect 00:06
And in 2007, we saw glimpse after glimpse of new technology.