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Because up until Ralph Lauren opened that Rhinelander store
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Very Ralph

Because up until Ralph Laurenopened that Rhinelander store, designer-vertical retail was...

Because up until Ralph Lauren
opened that Rhinelander store, designer-vertical retail was not a thing

Full Transcript

00:00:01.000 --> 00:00:04.418
Because up until Ralph Lauren opened that Rhinelander store,
00:00:04.502 --> 00:00:07.544
designer-vertical retail was not a thing.
Duration
8 seconds
Views
26
Timestamp in Movie
01:20:26
Uploaded
Jun 07, 2025
Genres
documentary
Production
Pentimento Productions,HBO Documentary Films,HBO,Air Mail Documentaries

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Movie Summary

A documentary about the origin and the upgrowth of the fashion label Ralph Lauren.
And Ralph Lauren had the audacity, - Very Ralph 00:10
And Ralph Lauren had the audacity,
So, a lot of people would say in the press, they'd say, - Very Ralph 00:08
So, a lot of people would say in the press, they'd say,
I don't think you can overstate - Very Ralph 00:08
I don't think you can overstate
It's sort of performance art in which you can participate. - Very Ralph 00:04
It's sort of performance art in which you can participa...
It's a stage set, - Very Ralph 00:06
It's a stage set,
The store not only had the clothes, - Very Ralph 00:10
The store not only had the clothes,
Well, I don't have a stable, - Very Ralph 00:07
Well, I don't have a stable,
You always have something in a Ralph Lauren look, - Very Ralph 00:08
You always have something in a Ralph Lauren look,
Who would not want to aspire to that dream? - Very Ralph 00:04
Who would not want to aspire to that dream?
I moved to America; I wanted the Polo shirt. - Very Ralph 00:04
I moved to America; I wanted the Polo shirt.
And that as an immigrant for me was what America was. - Very Ralph 00:05
And that as an immigrant for me was what America was.
By buying a shirt, - Very Ralph 00:07
By buying a shirt,
And it was the Polo shirt. - Very Ralph 00:04
And it was the Polo shirt.
It said that I could, like, - Very Ralph 00:09
It said that I could, like,
The longing that he taps into - Very Ralph 00:06
The longing that he taps into
It's about feeling that you have - Very Ralph 00:12
It's about feeling that you have
And so then, it isn't just him speaking - Very Ralph 00:07
And so then, it isn't just him speaking
It's speaking to people who want to have it. - Very Ralph 00:04
It's speaking to people who want to have it.
They know that this is not a guy - Very Ralph 00:04
They know that this is not a guy
But because his narrative - Very Ralph 00:15
But because his narrative