Maybe the feeling you have when you see particular typographic choices used on a piece of...
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Quote
Rick Poynor:
Maybe the feeling you have when you see particular typographic choices used on a piece of packaging is just "I like the look of that, that feels good, that's my kind of product." But that's the type casting its secret spell.
Transcript
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Maybe the feeling you have when you see a particular typographic choices used on a piece of packaging
00:00:08.466 --> 00:00:12.511
is just l like the look of that that feels good that's my kind of product
00:00:12.512 --> 00:00:16.598
But that's the type casting its secret spell
Clip duration: 18 seconds
Views: 76
Timestamp in movie: 00h 41m 22s
Uploaded: 23 November, 2022
Genres: documentary
Summary: A documentary about typography, graphic design, and global visual culture.
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