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The Creepy Line

The Creepy Line reveals the stunning degree to which society is manipulated by Google and Facebook and how they do it.

Director

M.A. Taylor

Year

Genre

Box Office

N/A

Production

Wandering Foot Productions

Awards

2 wins & 2 nominations

Homepage

https://www.thecreepyline.com/

Cast information not available.

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Explore 449 Clips

Across the country, you had in the case
of Facebook, Mark Zuckerberg, - The Creepy Line

Across the country, you had in the case of Facebook, Mark Zu...

You never think that you could build
this company or anything like that, - The Creepy Line

You never think that you could build this company or anythin...

It was all about promise, it was all about
this shiny future, it was all about - The Creepy Line

It was all about promise, it was all about this shiny future...

I think that a company like Google, - The Creepy Line

I think that a company like Google,

Facebook and Google was started
with a great idea and great ideals. - The Creepy Line

Facebook and Google was started with a great idea and great ...

Unfortunately, there was
also a very dark side. - The Creepy Line

Unfortunately, there was also a very dark side.

The goal that we went into it with
wasn't to make an online community, - The Creepy Line

The goal that we went into it with wasn't to make an on...

Google handles 65% of all Internet
search in the US and even more overseas. - The Creepy Line

Google handles 65% of all Internet search in the US and even...

In the early days, Google
was just a search engine. - The Creepy Line

In the early days, Google was just a search engine.

All the search engine was initially was
an index to what's on the Internet. - The Creepy Line

All the search engine was initially was an index to what...

The Internet was pretty small back then.
They had a better index than other - The Creepy Line

The Internet was pretty small back then. They had a better i...

Page famously said that the point of
Google is to get people on to Google - The Creepy Line

Page famously said that the point of Google is to get people...

The success of Google led to, in many ways
the success of the open web - The Creepy Line

The success of Google led to, in many ways the success of th...

Google had developed this incredible
technology called PageRank, - The Creepy Line

Google had developed this incredible technology called PageR...

And what PageRank does, is it spiders
around the Internet instead of - The Creepy Line

And what PageRank does, is it spiders around the Internet in...

It’s taking pictures of web pages
and analyzing the links between the - The Creepy Line

It’s taking pictures of web pages and analyzing the links be...

It's pretty simple.
All you do is track people’s searches. - The Creepy Line

It's pretty simple. All you do is track people’s search...

Your search history is
very, very informative. - The Creepy Line

Your search history is very, very informative.

That's gonna tell someone immediately
whether you're Republican or Democrat, - The Creepy Line

That's gonna tell someone immediately whether you'...

It's gonna tell you thousands of
things about a person over time, - The Creepy Line

It's gonna tell you thousands of things about a person ...

Did they go to a porn site?
Did they go to a shopping site? - The Creepy Line

Did they go to a porn site? Did they go to a shopping site?

This information, essentially,
are building blocks, - The Creepy Line

This information, essentially, are building blocks,

Google has more than doubled
its profits in the last year - The Creepy Line

Google has more than doubled its profits in the last year

This was really the first large-scale
mechanism for targeted advertising. - The Creepy Line

This was really the first large-scale mechanism for targeted...

For example, I want to sell umbrellas. - The Creepy Line

For example, I want to sell umbrellas.

Well, Google could tell you exactly,
you know, who is looking for umbrellas - The Creepy Line

Well, Google could tell you exactly, you know, who is lookin...

So, they could hook up the umbrella makers
with people searching for umbrellas. - The Creepy Line

So, they could hook up the umbrella makers with people searc...

That is where Google gets
more than 90% of its revenue. - The Creepy Line

That is where Google gets more than 90% of its revenue.

If you look at how they structured
the company, it was structured so that - The Creepy Line

If you look at how they structured the company, it was struc...

Anybody else who bought into the company - The Creepy Line

Anybody else who bought into the company

So, there was this idealism
that they said motivated them, - The Creepy Line

So, there was this idealism that they said motivated them,

They never even gave us a
sense of what it meant, - The Creepy Line

They never even gave us a sense of what it meant,

Even their home page indicates to
you that you're not being manipulated - The Creepy Line

Even their home page indicates to you that you're not b...

And so, everybody in that
initial phase of excitement, of course, - The Creepy Line

And so, everybody in that initial phase of excitement, of co...

It was always kind of a generous thing,
“We're gonna give you these great tools, - The Creepy Line

It was always kind of a generous thing, “We're gonna gi...

We know how to improve
and optimize the world.” - The Creepy Line

We know how to improve and optimize the world.”

Steve Jobs unveiled the iPhone,
and the rise of Facebook, and this notion - The Creepy Line

Steve Jobs unveiled the iPhone, and the rise of Facebook, an...

So, they very rapidly
started to branch out into other areas. - The Creepy Line

So, they very rapidly started to branch out into other areas...

They were getting a lot of information
from people using the search engine, - The Creepy Line

They were getting a lot of information from people using the...

So, they developed a browser,
which is now the most widely - The Creepy Line

So, they developed a browser, which is now the most widely

By getting people to use Chrome,
they were able now to collect information - The Creepy Line

By getting people to use Chrome, they were able now to colle...

Without using their browser, you want
to know what people are doing, - The Creepy Line

Without using their browser, you want to know what people ar...

So, Google developed an operating system,
which is called Android, - The Creepy Line

So, Google developed an operating system, which is called An...

As soon as you connect to the Internet,
Android uploads to Google a complete - The Creepy Line

As soon as you connect to the Internet, Android uploads to G...

It's a progression of
surveillance that Google - The Creepy Line

It's a progression of surveillance that Google

When Google develops
another tool for us to use, - The Creepy Line

When Google develops another tool for us to use,

These are all free services,
but obviously they're not, - The Creepy Line

These are all free services, but obviously they're not,

Your interaction with them is governed
so that it will generate revenue. - The Creepy Line

Your interaction with them is governed so that it will gener...

And that's what Google Docs is,
and that's what Google Maps is, - The Creepy Line

And that's what Google Docs is, and that's what Go...

Companies that use the
surveillance business model - The Creepy Line

Companies that use the surveillance business model

They sell you! We are the product. - The Creepy Line

They sell you! We are the product.

Everybody knows that if you're going to
search on Google and we're going to - The Creepy Line

Everybody knows that if you're going to search on Googl...

The commonality between
Facebook and Google, - The Creepy Line

The commonality between Facebook and Google,

You sign on, you make a profile about yourself by answering ...

The founders of these companies were
essentially mathematicians who understood - The Creepy Line

The founders of these companies were essentially mathematici...

An algorithm basically comes up
with how certain things should react. - The Creepy Line

An algorithm basically comes up with how certain things shou...

So, for example, you give it some inputs,
be it in the case of Google, - The Creepy Line

So, for example, you give it some inputs, be it in the case ...

Algorithms are used throughout the
whole entire process in everyday life, - The Creepy Line

Algorithms are used throughout the whole entire process in e...

The variables you decide, and when
you have a human factor deciding - The Creepy Line

The variables you decide, and when you have a human factor d...

I want you to imagine walking into a room, - The Creepy Line

I want you to imagine walking into a room,

This might sound like science fiction,
but this actually exists right now, today. - The Creepy Line

This might sound like science fiction, but this actually exi...

Our ethical presuppositions are
built into the software, but our unethical - The Creepy Line

Our ethical presuppositions are built into the software, but...

I was a design ethicist at Google, - The Creepy Line

I was a design ethicist at Google,

What Google is essentially is a
gigantic compression algorithm, - The Creepy Line

What Google is essentially is a gigantic compression algorit...

And so Google simplifies the world
and presents the simplification to you, - The Creepy Line

And so Google simplifies the world and presents the simplifi...

The problem with that is that whatever the
assumptions are that Google operates - The Creepy Line

The problem with that is that whatever the assumptions are t...

So, when you want to find something,
a term, a person, do you Google it? - The Creepy Line

So, when you want to find something, a term, a person, do yo...

It's really fast, no doubt about that, - The Creepy Line

It's really fast, no doubt about that,

The algorithm that they use
to show us search results, - The Creepy Line

The algorithm that they use to show us search results,

Let's say I type in,
“What's the best dog food?” - The Creepy Line

Let's say I type in, “What's the best dog food?”...

So, the filtering is biased, because
why did it pick those websites instead - The Creepy Line

So, the filtering is biased, because why did it pick those w...

It would be useless for us
unless it was biased. - The Creepy Line

It would be useless for us unless it was biased.

That's precisely what we want.
We want it to be biased. - The Creepy Line

That's precisely what we want. We want it to be biased.

So, the problem comes in, obviously,
when we're not talking about dog foods, - The Creepy Line

So, the problem comes in, obviously, when we're not tal...

I am running for President
of the United States. - The Creepy Line

I am running for President of the United States.

Because if we're asking questions
about issues like immigration - The Creepy Line

Because if we're asking questions about issues like imm...

It's gonna do the filtering, so it's gonna
do some selecting from among billions - The Creepy Line

It's gonna do the filtering, so it's gonna do some...

It will always favor one
dog food over another, - The Creepy Line

It will always favor one dog food over another,

The Google search algorithm is made
up of several hundred signals that - The Creepy Line

The Google search algorithm is made up of several hundred si...

Just last year, we launched over 500
changes to our algorithm, so by some count - The Creepy Line

Just last year, we launched over 500 changes to our algorith...

Now it's possible that they're using
unbiased algorithms, but they're not using - The Creepy Line

Now it's possible that they're using unbiased algo...

They're built specifically
to filter out whatever's bad. - The Creepy Line

They're built specifically to filter out whatever'...

What happens is the best technical people
with the biggest computers with the - The Creepy Line

What happens is the best technical people with the biggest c...

As a digital platform, we feel like we
are on the cutting edge of the issues - The Creepy Line

As a digital platform, we feel like we are on the cutting ed...

Where do you draw the line of
freedom of speech and so on? - The Creepy Line

Where do you draw the line of freedom of speech and so on?

The question precisely is, “What's good
and bad, according to whose judgment?” - The Creepy Line

The question precisely is, “What's good and bad, accord...

They're denying or allowing us access
to information before we see and think, - The Creepy Line

They're denying or allowing us access to information be...

The people who are designing these systems
are building a gigantic unconscious mind - The Creepy Line

The people who are designing these systems are building a gi...

What these algorithms basically do is
they create bubbles for ourselves, - The Creepy Line

What these algorithms basically do is they create bubbles fo...

It's funneling my vision; it's leading
me to a view of the world. - The Creepy Line

It's funneling my vision; it's leading me to a vie...

The Creepy Line poster

★ ★ ★ ★ ★

The Creepy Line reveals the stunning degree to which society is manipulated by Google and Facebook and how they do it.

User Rating: 0.0 (0 ratings)

Director: M.A. Taylor

Writer: Peter Schweizer, M.A. Taylor

Production: Wandering Foot Productions

Genre: documentary

Year: 2018

MetaScore: N/A/100

ImdbRating: 6.9

BoxOffice: N/A

Released: 18 Dec 2018

Awards: 2 wins & 2 nominations

Homepage: https://www.thecreepyline.com/